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CEO Mehran Assadi will be in New York next week to introduce our culture evolution to an audience of global business leaders.

Mehran will deliver the keynote address at the Strategic HR Conference organized by the Conference Board.

The Conference Board, which was founded in 1916, is a global independent business membership and research association.

The Conference Board’s goals are to help businesses and executives better address the issues they face every day. “We believe in innovative approaches that make you think – and act – differently,” the board says.

National Life’s mission-driven culture is an attractive topic for the Conference Board and its members.

Mehran’s talk is titled “Aligning Community Involvement With Employee Engagement and Business Results.”

He plans to talk about how our corporate Do Good values have been “woven throughout everything the company does, from its active community involvement to agent and employee engagement resulting in sustained double digit sales growth,” as the conference agenda describes it.

Mehran’s invitation to present about our cause and mission is another indication of how National Life’s focus on culture has gotten the attention of leaders both in our industry and throughout the business world.